Awards · ET Brand Equity
Rising Star of the Marketing World, Gold.
Recognition from ET Brand Equity — the marketing publication the Indian industry actually reads — in 2024.
Rising Star of the Marketing World (Gold) at the ET Brand Equity awards, 2024. Recognition from the Economic Times’ marketing arm, one of the most-watched platforms in Indian marketing.
Recognition from the publication your peers read means the people judging it know the work.
Why the platform matters
ET Brand Equity is where Indian marketing talks to itself — a trade audience that can tell substance from spin. Recognition here is peer recognition, which is a different thing from a general-audience award.
What it points to
‘Rising star’ is a bet on trajectory. It followed a period of category-defining work at Motilal Oswal — the rebrand, the AI-native marketing, the owned-media build — that the industry was watching.
The work: Case Studies · the press: industry features.