Timeline · The whole arc, dated
A career, anchored to milestones — not a single number.
My own documents disagree on how many years this is (11, 13, 14+). So rather than defend a figure, here’s the arc itself — each stop with the one lesson I took from it. The agency decade (2014–2022) is shown in the order it happened.
First internship
With my father's business
I enjoyed work before I enjoyed school. Effort was never my problem — pointless effort was.
Co-founder, Blue Pencil Studio
Student startup, with Dhruv Thakkar
Priced websites at ₹11: a price can be a message, and perception is a lever most businesses ignore.
BA (Hons) & MA, London
Coventry University · University of Westminster · Hindu Today Group
However much you think you know, you’re always a student.
Account Manager
Webchutney (Dentsu Creative Network)
At scale, consistency is a creative discipline, not a constraint.
Business Manager
Jack in the Box Worldwide
Good work only matters when it becomes won business.
Group Account Manager
Ogilvy
A high bar isn’t talent — it’s a discipline that has to be led.
Associate Business Director (returned)
Jack in the Box Worldwide
Knowing when to re-enter a room is its own kind of judgement.
Group Head
Isobar (Dentsu)
With global brands, the hard part is translation, not creative.
Head, Business Partnerships
White Rivers Media
Growth is engineered, not handed out as a reward for good work.
Director, Business & Client Relationships
The Glitch (WPP)
When you rework the client’s P&L instead of the brief, you’ve outgrown the model.
SVP, Head – Group Media & Innovations
Motilal Oswal Financial Services
Perception is a growth lever at any scale — and you should own the capability, not rent it.